Finance News – Sponsorship
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All aboard the Nike Northern line? Why corporate takeovers of London's tube are a terrible idea | Ol...
Introducing corporate sponsorship to London’s subway system could alter its traditional values and impact public access, raising concerns about the long-term financial implications...
Read Full Article →Rolex sponsored Wimbledon stars made to pay for own watches
Although being sponsored by a prestigious watch brand can enhance a tennis player's image, the financial burden of purchasing the timepieces themselves often offsets the perceived...
Read Full Article →Trump’s Scottish golf tournament gets crypto sponsor in Nexo
The involvement of a cryptocurrency company as a major sponsor provides significant new revenue streams and financial support for the European golf tour and its prominent tournamen...
Read Full Article →Ledger lands first sports jersey sponsorship with NBA’s San Antonio Spurs
The multi-year partnership with the NBA team represents a strategic move for the company to expand its presence in the U.S. market, which already accounts for a significant portion...
Read Full Article →Coinbase Faces Backlash Over 'Tone-Deaf' Sponsorship of US Army Parade
Coinbase's decision to fund a military parade has sparked controversy among cryptocurrency supporters, potentially impacting the company's reputation and investor confidence within...
Read Full Article →Investec Champions Cup lands Emirates deal
The new partnership with Emirates Airlines is expected to bring significant financial support to the European Professional Club Rugby competitions, enhancing sponsorship revenue an...
Read Full Article →Gambling ban could cut Premier League sponsorship income by 60 per cent
The potential restriction on gambling advertisements in the Premier League may lead to a substantial decline in sponsorship revenue, significantly impacting the financial stability...
Read Full Article →Crypto deals in sport up 20 per cent to over £400m
Investment from blockchain-related companies in sports sponsorships has grown by one-fifth, reaching more than £400 million, largely fueled by increased activity within the footbal...
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