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City A.M. • Jul 09, 2025

Rolex sponsored Wimbledon stars made to pay for own watches

Although being sponsored by a prestigious watch brand can enhance a tennis player's image, the financial burden of purchasing the timepieces themselves often offsets the perceived...

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City A.M. • Jul 03, 2025

Watches of Switzerland: Trump tariffs spark hike luxury timepiece prices

The introduction of a 10 percent duty on imported items has led to anticipated cost increases for many high-end watches sold by the company in the U.S., affecting its market value.

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