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Meta is spending ever more on AI. Earnings will show if that’s paying off.
Meta's increasing investment in artificial intelligence highlights the company's strategy to enhance revenue streams, with upcoming earnings expected to reveal the financial outcom...
Read Full Article →ITV beats expectations despite profits dip, as streaming and Studios deliver
ITV's latest results demonstrated resilience in digital advertising and studio operations, contributing positively to its overall performance despite a notable decrease in profit c...
Read Full Article →‘Irresponsible’ M&S ad gets banned for promoting ‘unhealthily thin’ models
The ruling against the retailer's promotional content may affect its brand reputation and consumer trust, potentially influencing sales and advertising strategies in a highly compe...
Read Full Article →Trump claims new CBS owner will gift him $20m worth of airtime after $16m settlement
Following a $16 million agreement with Paramount, the new CBS owner is said to offer significant advertising and programming opportunities to Donald Trump, highlighting potential i...
Read Full Article →WPP Names New CEO as Ad Giant Looks to AI Growth
WPP's appointment of a new chief executive signals a strategic focus on expanding its capabilities and revenue potential within the rapidly evolving artificial intelligence-driven...
Read Full Article →The CEO who never was: how Linda Yaccarino was set up to fail at Elon Musk’s X
Linda Yaccarino’s efforts to restore advertiser trust at X faced significant financial challenges after the owner’s controversial actions led several major companies to suspend the...
Read Full Article →Ad giant WPP issues second profit warning this year. It blames a deteriorating economy.
WPP’s recent profit warning highlights concerns over declining client expenditures and challenges in acquiring new business, reflecting broader economic difficulties that could imp...
Read Full Article →Women’s Euro 2025 ads: Why ITV scores but BBC, Visa and Sports Direct miss
ITV’s advertising during Women’s Euro 2025 demonstrates strong commercial impact, while other major sponsors and broadcasters face challenges in capitalizing on the tournament’s gr...
Read Full Article →FTC approves $13.5bn advertising merger but bars coordination over political content
The merger, valued at $13.5 billion, enables Omnicom to combine with Interpublic, significantly expanding its market presence while ensuring regulatory safeguards prevent joint dec...
Read Full Article →Reddit stock jumps after company rolls out new AI advertising tools
The introduction of advanced AI advertising features by Reddit has attracted investor interest, leading to a notable increase in the company’s market value as brands seek enhanced...
Read Full Article →Sky, ITV and Channel 4 join forces in fightback against big tech’s ad market dominance
By combining their advertising platforms, Sky, ITV, and Channel 4 aim to create more accessible opportunities for smaller businesses, potentially altering the competitive landscape...
Read Full Article →Meta introduces advertising to WhatsApp in push for new revenues
Meta’s decision to incorporate advertisements within WhatsApp marks a strategic effort to diversify its income streams by monetizing the platform’s extensive global user base.
Read Full Article →AI is disrupting the advertising business in a big way — industry leaders explain how
The widespread integration of artificial intelligence is causing major shifts in advertising strategies, leading to uncertainty among investors and significant financial impacts fo...
Read Full Article →Social media creators to overtake traditional media in ad revenue this year
Advertising earnings from individually produced content on platforms like YouTube and TikTok are projected to exceed those generated by established media organizations, reflecting...
Read Full Article →WPP boss quits as advertising giant struggles with AI upheaval
Mark Read’s departure from the UK-based advertising firm comes amid a significant decline in its market value over seven years, highlighting financial challenges linked to emerging...
Read Full Article →Meta is going all-in on AI advertising
Meta plans to leverage artificial intelligence to automate nearly all of its advertising revenue, which accounts for the vast majority of the company’s income, potentially increasi...
Read Full Article →Facebook and Instagram owner Meta to enable AI ad creation by end of next year
Meta’s plan to introduce AI-driven advertising solutions by the end of next year could significantly shift marketing expenditures, potentially reducing reliance on conventional age...
Read Full Article →Google faces £25bn UK lawsuit over ad monopoly claims
A legal case against Google in the UK alleges that its control over online search advertising has resulted in inflated costs for advertisers, leading to a potential financial liabi...
Read Full Article →‘Conflict of interest’ claim over new double ministry of sport, communication
Combining the sport and communications departments under a single minister may impact regulatory decisions, potentially slowing efforts to restrict gambling advertisements targeted...
Read Full Article →Firms still greenwashing in adverts after being censured, UK investigation finds
Despite regulatory warnings, some companies have sustained promotional practices that may impact consumer trust and investment decisions, potentially affecting their long-term mark...
Read Full Article →Trump's trade war is giving renewed importance to advertising Upfronts
The ongoing trade tensions have led marketing leaders to prioritize advertising commitments earlier in the year as companies seek to safeguard budgets amid economic uncertainties.
Read Full Article →Meta and Shopify urged to act as scale of ‘ghost stores’ preying on Australian online shoppers revea...
The prevalence of deceptive online retailers marketing counterfeit or substandard goods in Australia poses significant financial risks to consumers and highlights the need for plat...
Read Full Article →Earnings show one tech segment starting to feel the tariff pinch fastest
Recent earnings indicate that while advertising-driven companies maintain stability, consumer-oriented segments are increasingly affected by reduced spending amid rising tariffs an...
Read Full Article →Amazon reports better-than-expected earnings despite tumult of Trump tariffs
Amazon demonstrated strong financial performance with earnings per share and revenue surpassing analyst projections, reflecting consumer resilience amidst ongoing tariff uncertaint...
Read Full Article →Amazon’s ad business grew 19% in first quarter, topping estimates
In the first quarter, Amazon's online advertising revenue rose by 19%, surpassing projections and highlighting its growing significance within the digital advertising sector.
Read Full Article →Meta Platforms jumps 5% on earnings beat, advertising resilience
Meta Platforms experienced a 5% increase in its stock value following stronger-than-expected earnings, while investors remain cautious about the potential impact of global trade un...
Read Full Article →Meta surges on bold AI spend – but tariff risks loom
Meta's strong first-quarter earnings, driven by advertising growth and significant AI investment, are tempered by concerns over its vulnerability to trade tensions and regulatory c...
Read Full Article →Meta says China retailers are reducing digital ad spend
Chinese online retailers are decreasing their digital advertising expenditures on platforms like Facebook and Instagram, influenced by the economic implications of the current trad...
Read Full Article →Meta stock pops on stronger-than-expected revenue growth
Meta’s shares rose following a robust first-quarter performance that exceeded revenue forecasts, highlighting ongoing progress in its artificial intelligence projects and core adve...
Read Full Article →Meta earnings are coming today. Here's what to watch
Investors are anticipating Meta’s upcoming quarterly results to assess the company’s ability to sustain revenue growth, leverage artificial intelligence developments, and manage ex...
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